Associate Professor Dr. Athakan Sathapanawong, Dean of the Faculty of Mass Communication Technology at RMUTP, signed a memorandum of understanding for academic cooperation in applying mass communication technology to sustainably develop the community with Mr. Ram Singh Sothipitak, the district chief of Nong Bua District, Petchaburi Province. The purpose of this collaboration is to enhance and create potential in mass communication technology and information technology to support the development of the community, occupational groups, community enterprises, OTOP product owners, OTOP network, and local administration groups in Petchaburi Province. This aims to utilize local resources and knowledge to develop products, enhance business management skills, marketing management, market communication, community knowledge management, and expand marketing opportunities for the province’s products. Additionally, it focuses on improving the community’s abilities to apply mass communication technology and information technology to further develop their businesses and create sustainable community development.
